We know stories, and any technology is then just a tool for us . Be it projection mapping, virtual reality, augmented reality, LED displays , you name it, we know it.
The Mayor of London Boris Johnson said about the Projection mapping done by Ross Ashton for the London Olympics: ‘As the greatest show on earth begins in the capital, it is absolutely fantastic to see iconic images of athleticism from Games past projected onto the Mother of all Parliaments. This mesmeric light show brings to life our sporting heroes and their Olympian achievements from 1908 to the present, helping set the scene for the next few weeks, when records are smashed and new sporting heroes emerge.’